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RAFFLES UNIVERSITY

ACADEMICS &
MANAGEMENT

BE INSPIRED BY THE BEST

Our educators are more than teachers. They are creative practitioners and experts in their own professions. Collectively, their diverse backgrounds and wealth of cultural and industry knowledge translate into an added learning advantage for our students.

Their commitment to impart their knowledge and skills to our students, also of different nationalities, creates an environment which is rich in creativity and innovation. This conducive learning environment will broaden students’ perspectives, enhance adaptability and enrich their personal growth.

RAFFLES UNIVERSITY PRESIDENT

Associate Professor Gregory PRITCHARD

Associate Professor Gregory John PRITCHARD is the President of Raffles University. He has more than 20 years of educational leadership and management experience in the global education industry, including Malaysia, Australia, China and Singapore. He specialises in managing multi-national campuses with the implementation of glocalisation to reach the goal of the business.

Assoc. Prof. Greg PRITCHARD achieved his Master of Education at the Curtin University of Technology in 2008 after completing his Graduate Diploma of Education at Edith Cowan University and Bachelor of Arts (Industrial Design) at Curtin University of Technology. He has involved in the teaching industry for about 20 years in; Australia, Singapore, Botswana, Seychelles, China, and Malaysia. He is engaged in journal publication and has published conference papers in several academic sectors.

Under the leadership of Assoc. Prof Greg PRITCHARD, Raffles University would like to achieve a higher status of “University of the Future”, with the implementation of cutting-edge technology in the university operation.

RAFFLES UNIVERSITY VICE PRESIDENT

Associate Professor Dr TAN Wee Chuen

Associate Professor Dr TAN Wee Chuen has worked in tertiary education institutions for over 20 years within education research, teaching, management and leadership. She has extensive work experience in both academic and management positions. Dr Tan holds a PhD in Educational Technology, a Master degree in Education and a Bachelor Degree in Science and Computer with Education.

As a researcher in education, Dr Tan conducted extensive research in educational technology and has published these findings in various publications including books, proceedings and journal papers. As a lecturer, she had applied various pedagogies at the  higher education level to promote students’ learning, which have been shared in conferences and journals. These experiences have led Dr Tan to become a prominent trainer in pedagogy and providing guidance to academic staff in teaching and learning. She is a Certified Trainer under Human Resources Development Fund Malaysia.  She is also appointed as a Panel Assessor for the Malaysia Qualification Agency.

FACULTY OF AI & ROBOTICS

PROFESSOR DR SASA ARSOVSKI

Faculty Dean of AI & Robotics ;
Professor

With more than twenty years’ experience as an AI and IT developer, Prof. Dr Sasa Arsovski has received a Ph.D. from the Department of Applied Computer Science and Informatics, Faculty of Technical Science, University Novi Sad, Serbia. Since 2004 he has been working as an independent associate for the development of ICT in the Guarantee Fund of AP Vojvodina, as a visiting Professor at multiple universities (inc. International University in Novi Pazar, Serbia and University Novi Sad, Serbia). He was also the Lab Vice Director and AI researcher at the Imagineering Institute in Johor.

Prof. Sasa Arsovski is a highly recognised AI researcher in the field of computer vision in the industrial quality control, object detection, image understanding and genetic algorithms in the text processing for neural network chatbots. Prof. Sasa Arsovski has received an award by the Union of ICT Societies of Serbia (JISA, DISKOBOLOS 2009) and author of the books “Decision support and strategic planning ontologies” and “Deep Learning Applications”. He is a member or chief editor of multiple boards including: Informing Science Institute’ (USA);‘Multimodal Technologies and Interaction-MTI international journal’;‘Transactions on Leading-edge Synergistic Robots international journal’; MTI’s “Deep Learning” special issue; Program Chair-ACE international conference (2017); 2018 International Conference on Pattern Recognition and Artificial Intelligence – USA; Academy of Science – Malaysia; and National Machine Learning initiative group.

– AI & Neural Networks architectures
– Signal processing
– Computer vision
– AI and Education
– NLP
– Data Visualisation
– Artificial Intelligence in Education
– Time Series Analysis and Forecasting
– Machine Learning

ASSOC. PROF. DR PONG HON KEAT

Programme Director of BDS, MCS, PCS
Associate Professor

Assoc. Prof. Dr Pong received his PhD from Nanyang Technological University, where his research focused on computer vision. Prior to his PhD studies, he was a research engineer working on a panorama image generation system in a company spinning off from Kent Ridge Digital Labs. The company was later acquired by Creative Technology. At Creative, he worked on image and video processing. A highlight of his career with Creative was a US patented technology generated from a motion analysis project.

After his PhD studies, Dr Pong worked as an R&D engineer with a multinational company in Singapore and as a research fellow at Nanyang Technological University. He then went back to Malaysia to join a private university in Ipoh, Perak, where he had held the roles of senate member, deputy dean and programme coordinator. Dr Pong’s research interests are in computer vision and computer graphics. He aims to work harder in research and hopes to develop AI technologies that can benefit the industries in Malaysia. He is passionate about teaching and strives to provide high-quality teachings to his students.

– Computer Vision
– Data Visualisation
– Artificial Intelligence in Education
– Time Series Analysis and Forecasting
– Machine Learning

DR CHOO YEN LEE

Programme Director of BAI, BIT, DIT;
Senior Lecturer of AI & Robotics

Dr CHOO Yen Lee completed her Doctor of Philosophy (Computer Science) Majoring in Virtual, Visualization and Vision at University Technology Malaysia. She also holds 1st Class Honours of Bachelor of Computer Science (Hons), Majoring in Computer Graphic and Multimedia Software at the University Technology Malaysia. She also received 1st Class Honours of Diploma of Computer Science (Hons) Majoring in Multimedia at University Technology Malaysia KL.

Dr Choo has more than eight years of experience in the Education Industry. Her research/fields of study include human-computer interaction, user experience, multimedia, computer game, and machine learning. With her extensive knowledge and experience in the computing field, she aims to educate and help students reach their highest potential.

Dr Choo’s achievement includes Entering as Finalist in the MYHACKATHON-KK competition. She was also awarded Commercial Value Award for her final year project: Computer Vision-Based Interaction for number Recognition at UTM. Dr Choo published a paper, “Ability of Children to Draw Mathematical Numbers through Computer Mouse”, in the Research Journal of Applied Sciences, Engineering and Technology in 2016.

– HCI
– Embedded System
– Image Processing
– Data Visualisation
– Object Recognition
– Gamification
– Full stack developer

MS MANOREETA N. MANOGARAN

Lecturer of AI & Robotics

Ms Manoreeta is a data science enthusiast with a strong foundation in mathematics.  Her education backgrounds are Master of Science (Data Science and Analytics) and Bachelor of Science (Pure Mathematics), both at the UKM. During her Masters, she undertook a capstone project analysing EPF member contributions and withdrawals for the years 2021 and 2022. Her undergraduate research focused on a modified Runge-Kutta method for solving ordinary differential equations. During her time in a manufacturing company, she implemented a new method to optimise packaging department processes, reducing time consumption and increasing efficiency. In the financial sector, she interned as a data scientist, analysing financial data to improve customer experience.

Ms Manoreeta has experience in education industry for almost 8 years and a trainer for data-related courses. She is also a sought-after speaker on data science and machine learning, having delivered a talk on regression in machine learning to university students. Ms Manoreeta’s aim is to equip students with a strong understanding of mathematics and data science applications. Through the creation of impactful learning materials and interactive classrooms, she strives to empower students not only to excel academically but also to thrive in their future careers in the industry. “Talk Data to ME”

– Data Science
– Machine Learning
– Time Series Analysis and Forecasting
– Data Mining
– Data Visualisation
– Natural Language Processing

MS NUR SHAHIRAH BINTI AZAHARI

Lecturer of AI & Robotics

Nur Shahirah pursued her academic aspirations at the University of Tun Hussein Onn, graduating with honors in 2021 with a Bachelor’s degree in Computer Science, specializing in Software Engineering. 

Following her graduation, she worked as a software engineer and mobile developer for private companies in Malaysia. Driven by her passion for knowledge, she continued her studies and earned a Master of Science in Information Technology from the same university in 2024. 

After completing her master’s degree, Nur Shahirah embarked on an academic career as a lecturer at Tunku Abdul Rahman University of Management and Technology. She has made significant contributions to the academic community through her publications in books, conference proceedings, and journal articles. As a passionate educator, she is committed to providing high-quality teaching and sharing her expertise with students, shaping the next generation of IT professionals. 

Quantum communication
– Quantum cryptography
– Network Security

FACULTY OF BUSINESS

PROFESSOR DR CHOI SANG LONG

Faculty Dean of Business,
Director of Research Management Centre (RMC)
Programme Director of PBA & MBA ; Professor

Prof Dr Choi Sang Long has been working in the corporate sector for over 20 years before embarking in the field of education. He was appointed as senior managerial positions in several local and multi- national companies in retailing, financial and manufacturing sector. He is a Certified Advance HR Practitioner (CAHRP) by the Malaysia Institute of HRM. He is also a Certified Trainer / HR consultant by PSMB. He obtained his PhD specialising in Management from Universiti Teknologi Malaysia in 2011.

Prof Choi has published more than 100 manuscripts in various international indexed journals (ISI/ Scopus), book chapters and proceedings. His research papers are widely cited internationally (Scopus H Index = 14 / Google Scholar H index = 33). His research interest is in the area of Human Resources Management and Organizational Behavior. He has been an examiner and supervisor for PhD students since 2011. He also served as a Panel Assessor for Malaysia Qualification Agency, Education Ministry since 2010.

– Human Resource Management
– Organisational Behaviour

MS LOW SEE MEI

Programme Director of BBC & BAC;
Senior Lecturer

Ms Low See Mei is Raffles University’s Programme Director in Accountancy. She is a fellow of the Association of Chartered Certified Accountants (ACCA). Ms Low has 6 years of teaching experience in education and more than 5 years’ experience in the accountancy industry.

She was once a volunteer with Accounting for International Development (AFID) and continues to work on capacity building in accounting for a non-profit organisation.

– Corporate Reputation
– Corporate Performance
– Sustainability / ESG / Integrated / SDG Reporting or Disclosure

MR MELVIN LONG CHAY WINN

Programme Director of BSM & BBA;
Lecturer

Mr Melvin completed his Master of Business Administration (MBA) in Supply Chain Management at Asia E University. He achieved his Degree as a certified chartered logistician in the renowned Chartered Institute of Logistics & Transport (CILT). He is also a doctorate candidate in International Business, emphasising Co-Modality in Transportation.

Mr Melvin is appointed as a member as a “Logistician” (Pakar Logistik) of the Professional Certification – the Society of Logisticians, Malaysia (Log.M). He is also elected as a Member to the Chartered of Institute of Logistics and Transport, UK (CILT).

Mr Melvin has 19 years of experience with multiple corporate companies. He has worked in various regions worldwide in the Oil & Gas Industry, Logistics Industry & Manufacturing industries. He took charge of Operations related Roles related to Supply Chain Management such as Logistics, Warehousing & Inventory, and Quality Management. He is also an entrepreneur and owns a consultancy firm and is a Certified Competent Trainer (Train-The-Trainer – TTT).

– Supply Chain Management
– Logistics
– Urban Transportation System
– Cross Enterprise Collaboration
– Operations Management
– Production Management
– Enterprise Resource Planning
– Physical Distribution

MS JOANNE CHING YANN PENG

Programme Director of DBS, DHRM & FIB;
Senior Lecturer

Ms Joanne Ching received a Masters of Business Administration (specialised in Finance) from the Feng Chia University, Taiwan and a Bachelors of Commerce (Finance) from Queensland University of Technology, Australia.

Her main research interests include banks performance, macroeconomics, and corporate finance. She has taught courses on Financial Management, Corporate Finance, International Finance, and Economics at all levels. Her research has been published in The Geneva Papers on Risk and Insurance, The International Business Review, and The International Journal of Finance.

– Bank Performance
– ESG and Stock Performance
– Green Financing

DR STEVEN TAN SHEN KIAN

Senior Lecturer of Business

Dr Steven Tan Shen Kian earned both his master’s degree and doctorate from University Tun Hussein Onn Malaysia. His studies focused on Work Motivation and the 4.0 Industrial Revolution. Dr. Steven began lecturing in 2008. Some of the subjects he has taught include Organisational Behaviour, Principles of Management, Business Ethics and Corporate Governance, Marketing, Business Research Methods, and Consumer Behaviour.

He has been confirmed as a member of the Society of Industrial Organisational Psychology (SIOP) since year 2019. He is an editor and reviewer for a number of indexed academic publications, including Article Editor of Sage Open, reviewer of Annals of Operations Research, PLOS One, Economic Research-Ekonomska Istraivanja, and Journal of Career Development.

Dr Steven worked in various industries, holding different positions from production planner to operational manager. In addition to his academic role, Dr. Steven is involved in corporate training and general article writing. He is an HRDF-certified instructor who mostly teaches leadership and work motivation. Additionally, Dr Steven is a columnist for Sin Chew Daily, where his general articles on topics such as education, management, and current affairs are published every Monday and Saturday.

– Organisational Behaviour
– Fourth Industrial Revolution

DR NADZIRAH BINTI ARIFAN

Lecturer of Business

Dr Nadzirah Arifan obtained her PhD in Business from Universiti Sains Malaysia(USM) under MyBrain scholarship(Kementerian Pengajian Tinggi(KPT). Dr Nadzirah’s academic journey began with her undergraduate studies at Universiti Teknologi MARA Shah Alam(UiTM). Fascinated by the knowledge obtained during undergraduate years, she further her studies in Master in Business Administration in Universiti Teknologi Malaysia(UTM). During the year of her doctoral studies, she embarked on the journey as a Graduate Research Assistant in 2015 under the Long-term Research Grant(LRGS) in USM.

Her research interest would be in the field of Human Resources and organisational Behavior. In addition to that, she also started her teaching profession in tertiary education in various colleges during those years. The exposure in teaching and becoming the Graduate Research Assistant allowed her to gain valuable experience in mentoring students as well as refining her research skills. The passion in academic career was instrumental in shaping her approach to intellectual curiosity in education.

– Human Resource Practices
– Human Resource
– Organisational Behaviour

MR DON JEROME PRYANTHA JAYAMANA

Senior Lecturer of Business

Mr Jerome is a Chartered Company Secretary by profession, having concluded his ICSA in 2000. He also holds a MSc in Finance with University of Leicester, UK and a Master of Education from Wawasan Open University. He is a Senior Fellow of the Malaysian Association of Chartered Secretaries and Administrators (MAICSA), and a Senior Fellow of Higher Education Academy, UK. Jerome has over 20 years of working experience in the banking industry.

After joining the education sector, he has lectured the Business and Company Law, Strategic Management and Management Accounting papers in ACCA and serve as a Finance Lecturer for Reading University Malaysia for 5 years. He has mentored many successful students under the Oxford Brookes University- (Hons) Applied Accounting programme. Jerome’s in-depth knowledge of the subjects, coupled with his working experience, enables him to deliver his lectures effectively to his students.

– Finance and Financial Management
– Ethics and Social Responsibility
– Strategic Management
– Total Quality Management

MS TAN LING LIE

Lecturer of Business

Ms Tan Ling Lie joined Raffles University in 2017 as a lecturer of Accounting in the Business department. She is responsible for teaching accounting and all accounting related modules. She holds a Master’s Degree of Science in Accountancy and Finance (MSc) from Birmingham City University, and an affiliate in ACCA (the Association of Chartered Certified Accountants).

Prior to her academic career with Raffles University, she had over three years experience working in Singapore in one of their Top 10 professional accounting firms and with one of the Big 4 professional accounting firms in Malaysia as an auditor.

– Fourth Industry Revolution
– Emerging Technologies
– Accountants / Graduates Employability
– Curriculum Design / Improvement

MS VALARMATHI A/P SAMBATH

Lecturer of Business

Ms Valarmathi Sambath possesses four years of experience in the educational sector and an additional year in the industry. She holds a master’s degree in Human Resource Development from the University of Technology Malaysia (UTM) and a bachelor’s degree in Human Resource Development from the University of Malaysia Sarawak (UNIMAS).

Her thesis explored the relationship between training and employee job performance. Her research interests are centered on training and development, human resource practices, and employee job performance. Currently, she is engaged in a narrative review paper titled “The Impact of Workplace Health Promotion Programs on Improving Employee Productivity, Sickness Absenteeism, and Health Care Costs among Workers.”

– Human Resource Practices
– Training & Development
– Human Resource Management

MS ELLA MARIE LOUISE LIM GONZALES 

Lecturer of Business

Ella Gonzales is a licensed Career & Technical Education – Tourism and Hospitality Instructor in the USA. She is a ProStart Instructor and ServSafe Management Instructor & Proctor of the National Restaurant Association Educational Foundation (USA). She holds a Culinary Educator Certificate from the American Culinary Federation (USA), Industry Trainer Certificate from the Institute of Technical Education (Singapore), and Advanced Certificate in Training & Assessment from the Institute of Adult Learning (Singapore).

Ella holds a Bachelor of Science degree in Hotel & Restaurant Management and Masters in Business Administration from the University of Santo Tomas (Philippines). She is currently pursuing a Doctor of Philosophy in Business Administration. Her research interests encompass sustainable and responsible practices; service quality, satisfaction, loyalty and overall customer experiences; and the role of technology in shaping customer interactions and operational efficiency to the tourism and hospitality industry. She has 20 years of teaching experience across Singapore, Cambodia, the Philippines, and the USA.

FACULTY OF ARTS & DESIGN

DR ALEX TAN WEI KIAN

Faculty Dean of Arts & Design;
Programme Director of BMD & DGA;
Senior Lecturer

Dr Alex completed his PhD in Computer Science at University of Technology Malaysia. He also obtained his MSc in Multimedia from Multimedia University in 2011, specialising in interactive installation, user experience, web development, new media, media innovation, motion graphic, sustainable design, augmented reality and gamification.

He received his Bmm (Hons) Creative Multimedia majoring in Digital Media from Multimedia University in 2005. He has been teaching at various local and international university including Raffles Design Institute (Shanghai) and Raffles University since 2006. He is in charge of the Learning Management System (LMS) for several campuses under the Raffles Education Group. Dr Alex has also worked in the industry since 2005 and manages his own multimedia company which focuses on web design, web/app development and consultancy.

Dr Alex’s main interest is in developing dynamic teaching method to enrich students’ learning experiences by associating theory with practical experience such as live exhibitions, visiting companies, collaborating with industry partners. He is passionate about motivating students to participate in activities and competitions to develop their self-confidence and their interest in learning and critical thinking. He has also been appointed as the chairperson for the Board of Teaching & Learning for Raffles University.

– Gamification
– UI / UX Design
– Motivation Studies
– Interactive Installation
– New Media Technology
– Human-Computer Interaction
– Interactive Design
– Web Programming & Development

ASSOC. PROF. DR WONG SHAW CHIANG

Head of Centre for Postgraduate Studies
Programme Director of BGD, DVC & MDE;
Associate Professor

Assoc. Prof. Dr Wong Shaw Chiang is a passionate graphic design practitioner who believes that designers should use their expertise to address a wide range of issues and take a leading role in making the world a better place for all. In addition to working on commercial projects, he actively participates in various community projects such as TEDxSungaiSegget, Ihsan Johor Humanitarian Project, RUN Volunteer Network, Tong Yi Carnival, and more. These initiatives aim to promote sustainable and inclusive development within his community.

Dr Wong holds a PhD in Creative Studies, a Master’s degree in Education with a specialisation in Curriculum and Instruction, and a Bachelor’s degree in Graphic Design. He is a Certified Trainer accredited by HRDF Malaysia. With over a decade of experience in tertiary education, he has taught and supervised students at the diploma, undergraduate, and master’s levels. In addition to administrative responsibilities, where he ensures all the academic programmes meet national and international quality standards and comply fully with university policies.

Dr Wong is actively engaged in research and development related to pedagogical methods for design-centric learning and graphic design practice within the context of Malaysia. To date, he has published more than 10 research papers, with most of them being published under his name as the first author.

– Design Thinking and Research
– Graphic Design Practice and Education
– Designers’ Social Responsibility
– Curriculum Design
– Design-Centric Pedagogies
– Graduates Competencies and Employability

MS NUR AISYAH BINTI MD NAJIB

Programme Director of BFD & DFD ;
Lecturer

Ms Aisyah Najib started her profession in the fashion industry for almost nine years before embarking on the field of education. She graduated from Universiti Teknologi Mara, UiTM Shah Alam, in Art and Design, majoring in Fashion and minor in Textile Design. She also gained a Postgraduate degree in Design Technology with Excellent Candidate Awards from the same university.

Her achievement includes participating in Invention, Innovation & Design Exposition (index) 2019 with Silver Awards. In addition, she is an Optitex Certified 3D Essential User from Efi Optitex USA Inc. and Telestia Certified Trainer, Clotech Atelier Academy Malaysia.

She has worked with several local and international brands in product development, production, manufacturing and fashion technology. Her technical specialisation includes pattern making, grading, and 3D body fitting. She has been exposed to the mass production of apparel, ready-to-wear, sportswear and multifunctional clothing that become comfortable for the wearer’s body fitting and cutting.

– Fashion Design
– Sewing
– Fashion Technology
– Comfort Body Fitting
– Multifunctional Wear
– Sustainable & Fashion

MR ELLEM OOI KOK HOR

Mr Ellem Ooi is the lecturer of Faculty of Atrs & Design in Raffles University since 2018. Currently, he is in charge of teaching design and multimedia courses, as well as supervising students for their final year projects. In 2006, he obtained a Bmm (Hons) Creative Multimedia, major in Digital Media from Multimedia University. In 2018, he obtained a Masters of Instructional Design and Technology from Open University Malaysia, specialising in e-learning and educational technology.

At the beginning of his professional teaching career, he accumulated 6 years of design industry experience being an interactive graphic and web designers in Singapore and Brunei. He developed knowledge and insight in advertising, web development and internet marketing. He also dedicated over 7 years as a lecturer in Brunei and Malaysian University.

– Immersive Technology
– Metaverse
– AI Generated Content
– Game Development
– Human Computer Interaction
– New Media Design

DR TAN HUI SIANG

Lecturer of BFD & DFD

Dr Tan Hui Siang graduated from Iowa State University (ISU) with a doctoral degree in Apparel, Merchandising, and Design in 2017, focusing on bi-cultural entrepreneurship. She then taught as a lecturer in spring 2018. During her grad school, Dr Tan worked as a graduate assistant to assist faculty in teaching and research for eight years. Classes that she taught as a teaching assistant included fashion illustration, CAD, virtual retailing and product development labs, besides financial workshop of entrepreneurship. Whereas for graduate research, she mostly assisted for Iowa Retail Initiative project and student consulting projects, which aim to promote rural small business development in Iowa, USA.

Before ISU, Dr Tan was teaching online as an associate faculty for two years in United States, after receiving her master’s degree in Industrial Management. She also worked in the US retail stores for three years after earning her bachelor’s degree in Textile and Clothing in Business. Furthermore, Dr Tan graduated from LaSalle Fashion International School in Kuala Lumpur with a Fashion Design Diploma in 1998 besides years of working experience in apparel industries and tailor store in Malaysia before her further study to the US.

– Creative Entrepreneurship
– Bi-cultural Entrepreneurship
– Natural Tie Dye
– Retailing/ Merchandising
– Entrepreneurship education & Pedagogy
– Creative Design in Fashion

MS RACHEL KIM YEONHA

Senior Lecturer of BFD & DFD

Ms Rachel Kim brings over a decade of education and design experience in the global fashion industry, with a footprint spanning Korea, the USA, China, Vietnam, Indonesia, and Cambodia. She has taught fashion design at international campuses in collaboration with renowned institutions such as Northumbria University (UK), Mod’art (France), and BTEC (UK). Her own educational journey includes studies in fashion design in Korea, Italy, and Spain. She holds a Master’s degree in Science in Fashion Design from Gachon University, Korea, and another Master’s degree in Fashion Design from the Istituto Europeo di Design in Barcelona, Spain.

Rachel Kim has been recognised for her excellence as a supervisor, receiving awards at the at Rio Fashion Design Contest by Sweet Life Ltd, Switzerland and Raffles Design Institute Guangzhou. In 2020, she contributed to the field with her published paper titled “Storytelling in Clothing Design: A Study of Fashion Brand ‘SEAM’ in Indonesia,” featured in the International Journal of Scientific & Technology Research.

With her profound understanding of the apparel business, encompassing garment design, production, and marketing, Rachel is passionate about teaching and guiding students in both individual and corporate settings.

– Sustainable Fashion
– Redesign Development
– Story Telling in Fashion Design
– Revitalising Local Craft
– Functional Clothing Design

MR ANDREW MARK LAWRENCE

Senior Lecturer of Arts & Design

Andrew Lawrence graduated with a Master’s degree from the Royal College of Art (1991) and a BA (Hons) from Ravensbourne in London (1989). He has over 30 years’ experience of practicing graphic design in London, Berlin and the USA. Clients have included British Telecom, the Ford Motor Company, Berlin Airports Authority, The Bank for International settlements in Switzerland, British Embassy in Berlin, Leeds United Football Club and Eurostar. He has recently designed a series of books about the Advertising Industry.

Passionate about design education he has taught graphic design at several UK Universities; Ravensbourne, Plymouth University and most recently at Nottingham Trent and Northumbria Universities.
 Andy has over 12 years teaching experience in China, Vietnam and Thailand where he was the Academic Leader at Raffles International College, Bangkok up until 2021.

– Typography, Branding and Editorial design
– Sustainability in Design
– Information Design (Wayfinding, Environmental, Exhibition Design)
– Teaching & Learning Strategies

MR GARTH MC INTOSH 

Senior Lecturer of Arts & Design

With over 20 years of experience in the VFX industry, Mr Garth is a professional VFX artist specialising in environment design and background creation for major film and streaming productions. His career includes work with top studios such as WETA Digital, Industrial Light & Magic, Double Negative, Moving Picture Company, and Mr. X. Notable film credits include Mortal Engines (2018), Transformers One (2024), King Kong vs Godzilla (2020), The Last Duel (2021), and Sonic the Hedgehog II (2022). He has also contributed to acclaimed Netflix and Amazon Prime series, including Snowpiercer, Gen V, and Star Wars: The Acolyte.

Holding a master’s degree in art with a specialisation in Digital Arts, he is also a seasoned VFX lecturer. He has extensive teaching experience at Autodesk-certified centres, specialising in digital sculpting and modeling in ZBrush. Additionally, he has lectured in 3D Animation studies at the University of the Witwatersrand. He brings a unique blend of industry expertise and educational insight to inspire and guide future VFX professionals.

MS SYLVIA TAN HUEY WEN

Senior Lecturer of Arts & Design

Ms Sylvia Tan Huey Wen has worked in the design industry and tertiary education institutions in Guangzhou, Hong Kong and Singapore for more than 10 years. She has extensive work experience in both academic and design industry. She was the head of design team in GIMC, Guangzhou and the creative director of Hydrogen limited, Hong Kong. Her expertise includes advertising design, advertising strategic planning, branding design, publication design and so on. During her work in advertising and design agency, she was in charge of the clients of China Telecom Global, Subaru, Shangrila Hotel, Huawei and so on.

Besides, during her teaching in Hong Kong Design Institute and Neusoft Institute Guangdong, she has leaded the students to win various international design awards such as D&AD awards, The One Show awards, HK4as Kam Fam awards and so on.

After received Diploma of Graphic Communication from Nanyang Academy of Fine Art, Singapore, Ms Sylvia Tan Huey Wen continued her studies in UK. She received her Master of Arts in Art and Design and Bachelor of Arts (First Class Honors) in Graphic Communication from Loughborough University, UK. Currently, She is pursuing her PhD degree in University Malaya, focusing of strategic communication of social media.

– Media Communication
– Strategic Communication
– Civic Activism
– Social Advertising
– Integrated Advertising Campaign
– Social Media Campaign
– Branding
– Design Creative Thinking

MS NURSHAMINE NAZIRA BINTI MOHD NOR

Lecturer of Arts & Design

Ms Nurshamine Nariza binti Mohd Nor received her Bachelor’s Degree with Honours in Computer Science (Software Engineering) at Universiti Malaysia Sarawak (UNIMAS). She is pursuing a Master of Philosophy in Software Engineering at Universiti Technologi Malaysia (UTM)

Ms Shamine has rich experience in education as a research and teaching assistant at UTM. She was appointed as a Trainer for Advanced Augmented Reality and Virtual Reality at MaGICX UTM. Ms Shamine also worked as a programmer and developer in the education and financial industry.

In the area of research and publication, she has been involved in a research project related to Virtual Reality (VR) and Augmented Reality (AR) and her expertise area in Virtual Reality Sports games, User Interface (UI) & User Experience (UX) Design.

– Gamification
– UI / UX Design
– Augmented Reality (AR) and Virtual Reality (VR)
– Interactive Installation
– Human-Computer Interaction
– Web Programming & Development
– Game Design and Development

MS LEW SU ANN

Lecturer of Arts & Design

Ms Lew Su-Ann combines practical experience in graphic design with a passion for education.  Following her graduation with a BMM (Hons) in Creative Media from Multimedia University in 2007, she gained valuable experience working as a graphic designer in Singapore and Brunei.

Drawing on this industry knowledge, she transitioned into teaching, dedicating the past four years to instructing graphic and multimedia courses.  She is committed to helping students develop their design skills and prepare them for successful careers.

– AI Generated Content
– Mascot Design
– Design Principles
– Vector Illustration
– Screenplay Writing & Storyboarding
– Grit – Do students need them?

MR AHMAD FIRDAUS BIN MOHAMED AFENDI

Lecturer of Arts & Design

With a combined eight years of industry and academic experience, Mr Firdaus brings a unique perspective to the field of creative multimedia storytelling. A graduate of Raffles University’s prestigious Bachelor of Multimedia Design (Honours) programme, he has since cultivated a successful career that bridges the gap between theoretical knowledge and practical application. For the past five years, Mr Firdaus has teaching experience in various local universities His teaching philosophy, aligned with his belief in the power of visuals, is evident in the modules he leads (Multimedia Video & Audio, Applied Photography, etc.). Going beyond lectures, he has successfully supervised award-winning final year projects.

This unique blend positions him as a valuable asset for institutions seeking exceptional creative multimedia instructors. His deep commitment to storytelling, coupled with a keen eye for detail, ensures captivating and inspiring content. Mr Firdaus is a driving force in shaping the future of visual storytelling, leaving a lasting impact with his visionary leadership and unwavering passion.

– Video & Audio Production
– Creative Storywriting
– Screenplay Writing & Storyboard Design
– Offline & Online Editing
– Motion Graphics
– Project Management
– Business Portfolios

MS SAHAR HAJI REZAEI 

Lecturer of BFD & DFD

Sahar Hajirezaei is an experienced fashion designer and tailor, specialising in custom garments and client-focused design. She has held roles Tailor in Rome and Wedding House in Iran, where she developed her skills in bespoke garment creation and trend analysis.

Ms Sahar holds a Master’s and Bachelor’s degree in Fashion Design from Accademia Belle Arti di Frosinone, Italy, and a Diploma from Limkokwing University, Malaysia. She also interned at the Accademia Nazionale di Danza in Rome, focusing on costume making and repairs for theatrical productions.

In addition to her academic and professional background, Ms Sahar has participated in numerous fashion shows and exhibitions, including the Alta Roma Fashion Show and the Fashion Exhibition in Milan in 2019.  She also worked backstage with Professor Ceravolo for the Turandot Theater in Rome in 2017 and won an award at the Fashion Competition Roma Sposa in 2018.

– Inside Fashion Design: what you need to know about pursing a degree in style
– From Sketches to Runway : a look at what fashion designe major actually learning
– Behind the scenes : how university fashion design programs shape tomorrow’s designer.
– Fashion Technology: 3D printing

FACULTY OF BUILT ENVIRONMENT & REGENERATIVE DESIGN

IDR MOHD KHEDZIR BIN KHAMIS

Faculty Dean of
Built Environment & Regenerative Design;
Senior Lecturer

IDr Mohd Khedzir  joined the RU family in 2016. Prior to joining Raffles, he obtained his Diploma in Interior Design from Institut Teknologi MARA (ITM). Even though active in the industries, he pursues his BSc of Housing, Building and Planning majoring in Interior Design from Universiti Sains Malaysia (USM) in 1999.

He entered the education field in 2002 when he joined MARA Youth Junior College (MRSM) as an art teacher and in 2003, he joined Universiti Teknologi MARA (UiTM) as a lecturer until 2015, while completing his MA in Visual Communication in 2007. His passion in research involves museum spatial, circulation design and heritage studies. He did quite a few academic research pieces and published in several journal and proceedings.

Despite his activities as an academic, he is also active in the professional body. Currently, he is a registered member of Board of Architects Malaysia (LAM) Interior Designers, Corporate Members of Malaysian Institute of Interior Designers (MIID) and recently as an accreditation panel member of Council of Architectural Accreditation and Education Malaysia (CAEM) Board of Architect Malaysia for Interior Design Programme.

– Spatial Studies
– Conservation / Heritage Studies
– Museum Studies / Museum Behavioural Studies
– Professional Practice
– Design Theoretical Studies
– Visual Language

TS MUHAMMAD SYUKRI
BIN ABDULLAH SANI

Programme Director of BID & DID;
Lecturer

Ts Syukri has been in the academic world with more than 10 years of experience. Ts Syukri promotes the exploration of technology and digitalisation through the design process in the teaching and learning environment. His passion in this area has awarded him the Best Paper Award at the Proceedings of the 22nd IASTEM International Conference in Tokyo.

At Raffles University, Ts Syukri facilitate the professional growth and development of interior design students through industry collaborations, exchange programmes such as the prestigious SAKURA Exchange Program in Science and research projects. He has been involved in various interior design modules such as design studios, CAD and computer modelling, design theory and design principles.

Ts Syukri has a multifaceted academic background ranging from Diploma and Bachelor Degree in Architecture from Malaysia; and Master of Engineering from Japan. He also obtained multiple professional qualifications that includes MBOT Professional Technologist, MIID Academic Member, LAM Graduate Architect and recently as an accreditation panel member of Council of Architectural Accreditation and Education Malaysia (CAAEM) Board of Architect Malaysia for Interior Design Programme.

– Architecture and Interior Design Process
– Design Concept and Exploration
– Technology, Innovation and Digital Experimentation
– Generative AI
– Design-Centric Pedagogies

MS SHARON LEE SOO HOON

Ms Sharon holds a bachelor’s degree in Interior Design and master’s degree in Landscape Architecture. She was a Project Manager in Singapore. As a project manager, she heads the project department for all administration, agreement, operation and project matters. She managed a team from project proposal to implementation and completion of design and build projects, while collaborate with a wide range of industry partners to ensure projects meet the performance standards and follow schedule for project deliverable.

She was an Interior Designer in Singapore and Malaysia. She has designed and delivered various interior design projects such as residential, office, shopping mall, retail, stage, and others. She has handled interior design projects from agreement, consult, conceptual design, detail drawings, selection of materials and finishes, project schedule and planning, to submission of projects. She loves to design and create something good, functional, yet aesthetic, from a small piece of furniture, to a big piece of interior space.

– Interior Design
– Landscape Architecture
– Design Process and Exploration
– Interior Design Material

TS AHMAD FAIZ BIN HASSAN NAZIRI

For more than eight years, Ts Ahmad Faiz Bin Hassan Naziri has worked in the academic and construction industries concurrently. He has been involved in several notable construction projects as an architect while also being able to teach students in the field of architecture and design. His areas of expertise are history in architecture and design, and he has worked on several measured drawing projects for both academic and professional fields.

Ts. Ahmad Faiz graduated from Universiti Teknologi MARA (UiTM) with a Master of Architecture (LAM Part II) and a Bachelor of Science in Architecture (LAM Part I). In addition to actively taking part in competitions and innovation events, he has produced several research papers, books, and other publications.

Being a finalist for ‘Kumpulan Inovatif dan Kreatif’ (KIK) at the National Public University level is among Ts. Ahmad Faiz’s best accomplishments, while also being awarded for Best Male Presenter at the University Northern Chapter level. He has worked on several joint projects with local neighborhoods, schools, and other communities to create interactive educational crafts, murals, and other art for the locals to enjoy.

Furthermore, he served as the project and design architect for several architectural projects and has collaborated with Malaccan and Perak State Government in R&D to produce masterplan tourism plan. With his extensive knowledge and experience in the architecture and design field, ge hopes to teach and assist students in developing awareness of the importance of becoming the greatest “you” you can be.

– Architecture
– Interior Design
– Sustainable and Green Built Environment
– History and Measured Drawing
– Professional and Practice management

MS LIM SU CHING

Ms Lim Su Ching holds a Bachelor’s Degree in Housing, Building, and Planning. She is currently conducting research in Architecture at the University of Technology Malaysia.

Ms Su Ching has more than 17 years of progressive experience in the Design Industry. She is working with 2 of the well-known companies in Singapore, specialising in bringing brands to life through experience.

She uses various techniques for every project and enables it to find the most appropriate media for any brand to live. She also has experience creating product launches, live events, exhibition stands, trade booths, and residential and Commercial projects for numerous industries.

Ms Su Ching was awarded Best Booth Design Award by the Pico Group. She was also part of the design team with Google in 4 immersive events, engaging over 10,000 google developers and activating 42 google experiences. She published an article in the Malaysia Journal of Sustainable Environment.

– Architecture
– Interior Design
– Design Concept and Storytelling

MR TANG YONG KUAN

MR TANG Yong Kuan (MR YK) holds a Master of Architecture from the National University of Malaysia. He has at least 5 years of teaching experience at Raffles University. He has over 20 years of experience in the Interior Design Industry in Singapore and Malaysia. He is also known as the founder of Formota Sdn Bhd.

Mr YK won various awards throughout his journey in Interior Design Industry. He won the Gold Award for Best Boutique Hotel Design in Atap Design Awards 2022 and Bronze Award for Best Hospitality Design Award in Johor Interior Designers’ Association Award 2022.

Mr YK is also active in various associations or networks. He was a Deputy President of Johor Interior Designers’ Association from 2014 to 2016. He was also a founding president of BNI Transcend Chapter BNI Transcend Chapter from 2016 – 2019. He is the founding member of the Rotary Club Impian Emas since 2022.

FACULTY OF SOCIAL SCIENCES

ASSOC. PROF. DR TAN WEE CHUEN

Vice President (Academic);
Faculty Dean of Social Sciences;
Associate Professor

Associate Professor Dr TAN Wee Chuen has worked in tertiary education institutions for over 20 years within education research, teaching, management and leadership. She has extensive work experience in both academic and management positions. Dr Tan holds a PhD in Educational Technology, a Master degree in Education and a Bachelor Degree in Science and Computer with Education.

As a researcher in education, Dr Tan conducted extensive research in educational technology and has published these findings in various publications including books, proceedings and journal papers. As a lecturer, she had applied various pedagogies at the  higher education level to promote students’ learning, which have been shared in conferences and journals. These experiences have led Dr Tan to become a prominent trainer in pedagogy and providing guidance to academic staff in teaching and learning. She is a Certified Trainer under Human Resources Development Fund Malaysia.  She is also appointed as a Panel Assessor for the Malaysia Qualification Agency.

Educational Technology
Learning Technology
Instructional Design
Outcome-based Education
– Mathematics Education
– Curriculum & Teaching
Educational Assessment

DR AMOS LIAN EN ZHE

Programme Director of  BPY & DPY ;
Lecturer

Dr Amos received his PhD in Psychology at University of Sains Malaysia. He also completed his Bachelor’s Degree in Psychology and his Master’s Degree in Integrative Psychotherapy in the United Kingdom. In his PhD research, he is developing new integrative trauma psychotherapy for the Asian populations who have experienced complex trauma. Dr Amos also undertook a Postgraduate Certificate Program in Advanced Object Relations Psychoanalysis in the US.

Dr Amos has been actively teaching and training various psychology and counselling university courses in Malaysia, Singapore and the US. He was practising in the UK as a counsellor and mental-health support worker for 2 years.  He was also trained in Schema Therapy, Art Therapy and Sand-play Therapy.

Mr Amos is also a psychotherapist with more than 5 years of experience and also the co-founder of Enlight Mental Health Charity, serving the local community in Johor.

– Art Therapy
– Psychoanalysis
– Dream
– Forensic psychology
– Qualitative studies and case studies
– Cross-cultural application
– Mental health disorders and treatment (especially trauma, personality disorders and depression)

DR LOGENTHINI A/P MARIAPPAN

Programme Director of MED ;
Senior Lecturer

Dr Logenthini Mariappan has more than ten years of academic experience in tertiary education institutions. Dr Logen holds a Ph.D. in Education (TESL), a Master of Education (TESL), and a Bachelor of Education (TESL). Dr Logen has produced journal articles and proceedings from her research on teaching and learning. She is currently working on a book to support students’ learning processes as well as journal articles that fit the craze for knowledge accumulation.

Dr Logen is a certified trainer under Human Resources Development Fund Malaysia. She has led numerous management and teaching staff training. Her research interests include TESL, Teacher Professional Development, ESL Curriculum and Instruction, and Technology in Language Learning and Linguistics.

– Second Language Acquisition
– Curriculum Development
– Assessment and Evaluation
– Language Pedagogy
– Language Teaching Materials Development
– Cultural Competence, Educational Technology in TESL
– Teaching English for Specific Purposes (ESP)
– Bilingual Education
– Language Policy and Planning
– Teacher Training and Professional Development
– Sociolinguistics
– Gamification in Language Learning

MS THIVYA A/P ASOKAN

Programme Director of FLA & ELP;
Senior Lecturer

Ms Thivya is a committed English Language lecturer with 7 years of experience at various Malaysian academic institutions teaching students from different cultural and social backgrounds.Ms Thivya possesses effective teaching methods that promote invigorating learning environment and often incorporates English language activities that are hands-on, authentic and interactive to strengthen on classroom learning. She constantly provides feedback and guidance to help students to enhance their language skills. She is also willing to take initiate to improve the quality of teaching methods if required.

Hardworking & dedicated, Thivya is willing to put in extra time to learn and accomplish a task. Not only that, she is also an independent and dynamic team player and able to communicate with all levels. She strongly believes in the concept of “English beyond the classroom” as it assists students to become better English language learners.

– Second Language Acquisition
– Language Teaching Methodologies
– English as a Second Language (ESL) Education

MS SALMIAH BINTI AWANG

Coordinator of MPU Courses; Lecturer

Ms Salmiah binti AWANG is a lecturer at Raffles University with a Master in Malay Literature from Universiti Putra Malaysia (2010-2012) and a Bachelors Degree from the University of Malaya (2005-2008). She has over 10 years experience in the field of Social Science, specialising in TITAS, Ethnic Relations, Malaysian Studies and Malay Language.

She has also presented papers at seminars organized by public universities and Dewan Bahasa dan Pustaka. Amongst her studies presented at the seminar were “Simbolisme dalam Puisi Kanak-kanak”, “Keberkesanan Lagu Patriotik dalam Pembangunan Jati Diri” dan ” Dokumentasi Tumbuhan Herba dalam Menjana Kehidupan di Alam Melayu”. She is also involved in enhancement courses in teaching such as “Program Bimbingan Tenaga Pengajar Mata Pelajaran Umum”.

– General Studies
– Language
– Ethics
– Philosophy
– Community Service

1. Won the Silver Award for International Science and Social Science Innovation Competition
2. As a trainer for students participating in Debat Kepenggunaan competition

DR SHUBASHINI A/P MATHIALAGAN

Lecturer of Social Sciences

Dr Shuba is a Clinical Psychologist and a lecturer. She has completed her Ph.D. in Educational Psychology and Counselling at the University of Malaya. Her doctoral research focuses on developing a culturally adapted mindfulness-based intervention for weight-related struggles among overweight women in Malaysia. She holds a Master’s degree in Abnormal and Clinical Psychology from Swansea University, United Kingdom, and a Bachelor’s degree in Psychology from York St John University, United Kingdom.

With over five years of teaching and tutoring experience in the United Kingdom and Malaysia, Dr Shuba’s expertise lies in the realms of body image and eating disorders, women’s health, intervention development and cultural adaptation, discrimination, criminal psychology, and dark personality, among other areas.

In addition to her academic pursuits, Dr Shuba has been a practicing Clinical Psychologist for more than five years. She is a highly trained Acceptance and Commitment Therapy practitioner, with a primary focus on mindfulness. Additionally, she is trained in wellness coaching, having worked extensively with corporate clients on managing emotions, addressing retrenchment concerns, facilitating career progression, and dealing with general behavioural and psychological challenges. Dr Shuba has delivered numerous mental health talks to corporate companies and institutions, covering topics such as mental health stigma, resilience, discrimination, mindfulness lifestyle, and stress management, among others

– Women’s health
– Public Health
– Obesity
– Discrimination and Stereotypes
– Parenting styles
– Addiction and substance use
– Stigma
– Dark personality
– Rule-breaking
– Mindfulness
– Third wave Psychotherapy

MS WONG SHIR LING

Lecturer of Social Sciences

Upon completion of her Master of Education studies at Macquarie University, Ms Wong dedicated her knowledge to teach at local colleges and universities. For 12 years, her efforts were directed towards providing effective learning scaffolds so that students can progress in a congenial yet challenging learning environment.

Her primary endeavours include equipping students with transferrable skills such as contemporary literacy, critical thinking, ethical analysis and creative problem solving, in the process of which students would be able to unleash their potentials to excel in areas of their respective pursuit.

– Self-regulated Learning
– Motivation
– Social Influence on Learning

MR CHEW BOON TAO

Lecturer of Social Sciences

Having completed a Bachelor’s degree in Psychology from Raffles University, Mr Boon Tao developed a strong foundation in understanding the complexities of the human brain and its impact on mental well-being.

This educational background laid the groundwork for his subsequent professional experience as a clinical neurofeedback practitioner. Currently nearing completion of his Master’s degree in Cognitive Science at Osnabrück University, Germany, Mr Boon Tao is deeply engaged in exploring innovative approaches to understanding the human mind and its impact on various cognitive processes.

Mr Boon Tao is a passionate and dedicated lecturer who is embarking on a journey to inspire students through the intersection of practical experience and academic pursuit. Within his research focus, Mr Boon Tao explores the synergistic relationship between Artificial Intelligence (AI) and Neuroscience, uncovering cognitive mechanisms and developing AI-based solutions for brain-computer interfaces and cognitive enhancement. His research aims to bridge these fields, revolutionising our understanding of the brain and enhancing human well-being.

– Information processing and retrieval
– Neuropsychology
– Neurobiology
– Mental health disorders
– User experience
– Artificial intelligence

MS ADELINE TAN WEI WEI

Lecturer of Social Sciences

Ms Adeline is a psychotherapist and registered & licensed counsellor. She graduated with an MA in Education (Guidance & Counselling) from UTM in 2015; MA in Education (Educational Psychology & Counselling) from National Chengchi University, Taiwan in 2006; Graduate Diploma in Psychology from Monash University, Australia in 2003; and BSc in Physics from Universiti Sains Malaysia, with a Major in Physics and a Minor in Management Studies in 1998.

She was awarded the Stella Crossley Prize in 2002 and William Webster Prize in 2003 by Monash University, Australia, for the highest aggregate mark in all core units of the Psychology major among 500 students worldwide. She is an experienced practitioner in psychotherapy and obtained her Advanced Diploma in Satir Transformational Systemic Therapy, The Institute of Satir Pacific, Canada in 2012; certificate in Play Therapy, SAPET, Malaysia in 2011. She was trained in a number of different counselling and psychotherapy approaches. She is an enthusiastic psychology lecturer, counsellor and psychotherapist.

BOARD OF GOVERNORS

The Board of Governors is the ultimate authority for managing the Raffles University (RU). Raffles University must be managed in accordance with the Constitution and the Private Higher Institution Act 1996. They are accountable for the effective governance of RU’s development. Strategic governance develops capability.  For governance purposes strategy is divided into three major areas: academic, resources, and external relations.

MR CHEW HUA SENG
Director (Chairman)

MS DORIS CHUNG GIM LIAN
Director

MR MOK KAM WAH
REC Appointed Director

ASSOC. PROF.
GREGORY PRITCHARD
President

ASSOC. PROF. 
DR TAN WEE CHUEN

Vice President

PROF.
DR CHOI SANG LONG

Elected by Senate