Authors Name:
Lee Zi Shin, Sun Li Ting, Dr Logenthini Mariappan
Faculty of Business
International Journal of Recent Research in Social Sciences and Humanities (IJRRSSH) , 10(1), 51-62.
Keywords: Social media, Covid-19 pandemic, Emotional, Public.
Social Media and Its Impact during the Covid-19
Abstract
The primary object of this study is to survey the impact of social media on Covid-19. Therefore, a lot of research has been conducted to determine how social media is being used during the Covid-19 pandemic. Since social media have become the only means of connecting people throughout the world during the Covid-19 pandemic, this paper explores the way social media are affecting people and how this affects the Covid-19 pandemic. To that end, structured questionnaires were distributed to 256 participants. In a questionnaire, the message of respondents has been included, along with their motivational and burden factors, which are evident in their use of social media during the Covid-19 pandemic. People experience emotional problems due to the Covid-19 pandemic and are forced to look after their dependents, while some have the chance to increase their income with social media use. This research contributed to our present understanding of the public’s reactions to social media during the Covid-19 pandemic. Our study found that people used social media a lot during the Covid-19 pandemic. Therefore, we can minimize the difficulties they will encounter on social media, helping them use it easily.