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FACULTY OF BUSINESS

SPORTS MANAGEMENT

Bachelor of Business in Sports Management with Honours

study pathway

Bachelor of Business in Sports Management with Honours

FOUNDATION IN BUSINESS
1 Year 

DIPLOMA IN BUSINESS STUDIES
2 Years
*Credit Transfer available

BACHELOR OF BUSINESS IN SPORTS MANAGEMENT WITH HONOURS

3 Years

MASTER OF BUSINESS ADMINISTRATION

1 Year 4 Months / Part-Time

DOCTOR OF PHILOSOPHY IN BUSINESS ADMINISTRATION

3 - 6 Years / Part-Time

MICRO-CREDENTIALS

BACHELOR OF BUSINESS IN SPORTS MANAGEMENT WITH HONOURS

MQA/PA 18740 | N/0414/6/0428 (01/2031)

Bachelor of Business in Sports Management with Honours is designed for individuals who are passionate about sports and aspire to build a successful career in the global sports industry. This programme combines essential business knowledge with specialised sports management skills, including sports marketing, event and tournament management, sponsorship, athlete management, and sports development.

Through a balance of academic learning and practical exposure, students will develop leadership, strategic, andentrepreneurial skills required to thrive in professionalsports environments. aGraduates will be well-prepared topursue diverse careers in sports organisations, clubs,events, governing bodies, sports tourism, and emerging fields such as esports and sports technology turning passion for sports into a rewarding profession.

Programme Length:
3 Years

Programme Credit:
121 Credit Hours

Intakes:
January / May / September

Career Opportunities

Bachelor of Business in Sports Management with Honours

– Sports Marketing Executive
– Esports Management Executive
– Sports Operations Executive

– Production Analyst and Fleet Manager
– Fitness & Recreation Centre Manager
– Athlete Management and Player Relations Executive

Programme Modules

Bachelor of Business in Sports Management with Honours
Semester 1Semester 2Semester 3
– Business Communication
– Business Statistics
– Fundamentals of Management
– Marketing		– Creative Thinking / Bahasa Kebangsaan A
– Financial Accounting
– Fundamentals of Finance
– Business Mathematics
– Information Technology Essentials		– Microeconomics
– Quantitative Methods
– Organisational Behaviour
– Business Law
– Integrity and Anti-Corruption
Semester 1Semester 2Semester 3
– Ethics Appreciation and Civilisation/ Malay Language Communication 2
– Macroeconomics
– Consumer Behaviour
– International Business
– Project Management		– Entreprenuership and New Business Development
– Applied Business Challenges
– Operations Management
– Strategic Management
– Research Methods for Sports Management		– Business Analytics
– Sport Management
– Managerial Accounting
– Human Resource Management
– Falsafah dan Isu Semasa
Semester 1Semester 2Semester 3

– Sport Governance and Policy
– Sport Media and Communication
– Sports Data Analytics
– Sports Marketing, Promotion and, Sponsorship
– Sport Law and Ethics

– E-Marketing Strategy
– Sports and Recreation Facility Management
– Sports Event Management
– Sport Management Project
– Sport Law and Ethics		– Professional Attachment

*The programme module structure shown on this page is based on Intake A. The module is subject to change.
*The MPU Modules are translated to English. Please visit [here] for the original module name.

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Entry Requirements

Bachelor of Business in Sports Management with Honours

STPM: Full PASS in 2 subjects AND (a)
A-Level: Full PASS  in 2 subjects; AND (a)
UEC: 5Bs AND (a)
Foundation / Matriculation: CGPA 2.00
Diploma / Advance Diploma: CGPA 2.00
STAM: JAYYID grades AND (a)

Other International Entry Requirement: [Learn More]
Others: Any other equivalent qualification recognised by the Malaysia Government which will be considered on a case by case basis.

(a) Additional Requirement:
*A PASS in Mathematics AND English at SPM level or equivalent qualifications

*Notes:
Those without a pass in Mathematics and/or English at SPM level or equivalent can be admitted but are required to attend special enhancement course(s). These special enhancement courses should be SPM equivalent, remedial in nature. Students must pass the Mathematics and English enhancement courses as a prerequisite to related core courses taught in English. [Not Applicable to International Candidates]

  1. Can be waived should any other higher qualifications contain Mathematics and English subjects with an equivalent/higher achievement.
  2. Malaysian students using English as the medium of instruction in their previous study or with at least Band 2 in MUET or equivalent can be exempted from a pass in English requirement.
  3. English subject requirement does not apply to international students since they are required to meet certain scores of international English examinations and privileged with certain exemptions.
Malaysian Student

MALAYSIAN ENGLISH ENTRY REQUIREMENT
Pass in SPM English

*RU ENGLISH REQUIREMENTS
MUET: Band 4
GCE O Level /1119: English D
SPM: English Credit
UEC: English B
Cambridge English / Linguaskill: 160
IELTS: 5.5
ToEFL: 550

*Students who did not meet RU English Requirement are required to take a Concurrent English Language Programme (CELP)

Contact us to receive the latest information about the tuition fee.

Click here to check the available scholarship.

International Student

INTERNATIONAL STUDENT ENGLISH ENTRY REQUIREMENT

IELTS: 5.5
TOEFL Essentials (Online): 8
TOEFL iBT: 46
PTE: 51
MUET: Band 4
Cambridge English / Linguaskill: 160
 

*Students who did not meet the English Requirement are required to take the RU English Preparation Programme (EPP) AND achieve the requirement of any equivalent English qualification.

Application Fee: RM4,500
Admission Fee: RM12,000
Administration Fee: RM2,000
Indicative Tuition Fee: RM81,500

Total Fee: RM105,000
(Approx. USD 25,000)

Contact us to receive the latest information about tuition fees.

Click here to check the available scholarships.

*The total fee will be subject to a 6% SST starting from 1st September 2025.

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