FACULTY OF BUSINESS
SPORTS MANAGEMENT
Bachelor of Business in Sports Management (Honours)
study pathway
Bachelor of Business in Sports Management (Honours)
BACHELOR OF BUSINESS IN SPORTS MANAGEMENT (HONOURS)
3 Years
MASTER OF BUSINESS ADMINISTRATION
1 Year 4 Months / Part-Time
DOCTOR OF PHILOSOPHY IN BUSINESS ADMINISTRATION
3 - 6 Years / Part-Time
BACHELOR OF BUSINESS IN SPORTS MANAGEMENT (HONOURS)
MQA/PA 18740 | N/0414/6/0428 (01/2031)
Bachelor of Business in Sports Management with Honours is designed for individuals who are passionate about sports and aspire to build a successful career in the global sports industry. This programme combines essential business knowledge with specialised sports management skills, including sports marketing, event and tournament management, sponsorship, athlete management, and sports development.
Through a balance of academic learning and practical exposure, students will develop leadership, strategic, andentrepreneurial skills required to thrive in professionalsports environments. aGraduates will be well-prepared topursue diverse careers in sports organisations, clubs,events, governing bodies, sports tourism, and emerging fields such as esports and sports technology turning passion for sports into a rewarding profession.
Programme Length:
3 Years
Programme Credit:
121 Credit Hours
Intakes:
January / May / September
Career Opportunities
Bachelor of Business in Sports Management (Honours)
– Sports Marketing Executive
– Esports Management Executive
– Sports Operations Executive
– Production Analyst and Fleet Manager
– Fitness & Recreation Centre Manager
– Athlete Management and Player Relations Executive
Programme Modules
Bachelor of Business in Sports Management (Honours)
| Semester 1 | Semester 2 | Semester 3 |
|---|---|---|
| – Business Communication – Business Statistics – Fundamentals of Management – Marketing | – Creative Thinking / Bahasa Kebangsaan A – Financial Accounting – Fundamentals of Finance – Business Mathematics – Information Technology Essentials | – Microeconomics – Quantitative Methods – Organisational Behaviour – Business Law – Integrity and Anti-Corruption |
| Semester 1 | Semester 2 | Semester 3 |
|---|---|---|
| – Ethics Appreciation and Civilisation/ Malay Language Communication 2 – Macroeconomics – Consumer Behaviour – International Business – Project Management | – Entreprenuership and New Business Development – Applied Business Challenges – Operations Management – Strategic Management – Research Methods for Sports Management | – Business Analytics – Sport Management – Managerial Accounting – Human Resource Management – Falsafah dan Isu Semasa |
| Semester 1 | Semester 2 | Semester 3 |
|---|---|---|
– Sport Governance and Policy | – E-Marketing Strategy – Sports and Recreation Facility Management – Sports Event Management – Sport Management Project – Sport Law and Ethics | – Professional Attachment |
*The programme module structure shown on this page is based on Intake A. The module is subject to change.
*The MPU Modules are translated to English. Please visit [here] for the original module name.
Entry Requirements
Bachelor of Business in Sports Management (Honours)
STPM: Full PASS in 2 subjects AND (a)
A-Level: Full PASS in 2 subjects; AND (a)
UEC: 5Bs AND (a)
Foundation / Matriculation: CGPA 2.00
Diploma / Advance Diploma: CGPA 2.00
STAM: JAYYID grades AND (a)
Other International Entry Requirement: [Learn More]
Others: Any other equivalent qualification recognised by the Malaysia Government which will be considered on a case by case basis.
(a) Additional Requirement:
*A PASS in Mathematics AND English at SPM level or equivalent qualifications
*Notes:
Those without a pass in Mathematics and/or English at SPM level or equivalent can be admitted but are required to attend special enhancement course(s). These special enhancement courses should be SPM equivalent, remedial in nature. Students must pass the Mathematics and English enhancement courses as a prerequisite to related core courses taught in English. [Not Applicable to International Candidates]
- Can be waived should any other higher qualifications contain Mathematics and English subjects with an equivalent/higher achievement.
- Malaysian students using English as the medium of instruction in their previous study or with at least Band 2 in MUET or equivalent can be exempted from a pass in English requirement.
- English subject requirement does not apply to international students since they are required to meet certain scores of international English examinations and privileged with certain exemptions.
Malaysian Student
MALAYSIAN ENGLISH ENTRY REQUIREMENT
Pass in SPM English
*RU ENGLISH REQUIREMENTS
MUET: Band 4
GCE O Level /1119: English D
SPM: English Credit
UEC: English B
Cambridge English / Linguaskill: 160
IELTS: 5.5
ToEFL: 550
*Students who did not meet RU English Requirement are required to take a Concurrent English Language Programme (CELP)
Contact us to receive the latest information about the tuition fee.
Click here to check the available scholarship.
International Student
INTERNATIONAL STUDENT ENGLISH ENTRY REQUIREMENT
*Students who did not meet the English Requirement are required to take the RU English Preparation Programme (EPP) AND achieve the requirement of any equivalent English qualification.
Application Fee: RM4,500
Admission Fee: RM12,000
Administration Fee: RM2,000
Indicative Tuition Fee: RM81,500
Total Fee: RM105,000
(Approx. USD 25,000)
Contact us to receive the latest information about tuition fees.
Click here to check the available scholarships.
*The total fee will be subject to a 6% SST starting from 1st September 2025.
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