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莱佛士大学

ACADEMIC PROFILE

商业学系院

PROFESSOR DR CHOI SANG LONG

Faculty Dean of 商业学系院,
Director of Research Management Centre (RMC)
Programme Director of PBA & 工商管理硕士(MBA) ; Professor

Prof Dr Choi Sang Long has been working in the corporate sector for over 20 years before embarking in the field of education. He was appointed as senior managerial positions in several local and multi- national companies in retailing, financial and manufacturing sector. He is a Certified Advance HR Practitioner (CAHRP) by the Malaysia Institute of HRM. He is also a Certified Trainer / HR consultant by PSMB. He obtained his PhD specialising in Management from Universiti Teknologi Malaysia in 2011.

Prof Choi has published more than 100 manuscripts in various international indexed journals (ISI/ Scopus), book chapters and proceedings. His research papers are widely cited internationally (Scopus H Index = 14 / Google Scholar H index = 33). His research interest is in the area of Human Resources Management and Organizational Behavior. He has been an examiner and supervisor for PhD students since 2011. He also served as a Panel Assessor for Malaysia Qualification Agency, Education Ministry since 2010.

– 人力资源管理
– 计量方法

MS LOW SEE MEI

Programme Director of BBC & BAC;
Senior Lecturer

Ms Low See Mei is Raffles University’s Programme Director in Accountancy. She is a fellow of the Association of Chartered Certified Accountants (ACCA). Ms Low has 6 years of teaching experience in education and more than 5 years’ experience in the accountancy industry.

She was once a volunteer with Accounting for International Development (AFID) and continues to work on capacity building in accounting for a non-profit organisation.

– Corporate Reputation
– Corporate Performance
– Sustainability / ESG / Integrated / SDG Reporting or Disclosure

MR MELVIN LONG CHAY WINN

Programme Director of BSM & BBA;
Lecturer

Mr Melvin completed his Master of Business Administration (MBA) in Supply Chain Management at Asia E University. He achieved his Degree as a certified chartered logistician in the renowned Chartered Institute of Logistics & Transport (CILT). He is also a doctorate candidate in International Business, emphasising Co-Modality in Transportation.

Mr Melvin is appointed as a member as a “Logistician” (Pakar Logistik) of the Professional Certification – the Society of Logisticians, Malaysia (Log.M). He is also elected as a Member to the Chartered of Institute of Logistics and Transport, UK (CILT).

Mr Melvin has 19 years of experience with multiple corporate companies. He has worked in various regions worldwide in the Oil & Gas Industry, Logistics Industry & Manufacturing industries. He took charge of Operations related Roles related to Supply Chain Management such as Logistics, Warehousing & Inventory, and Quality Management. He is also an entrepreneur and owns a consultancy firm and is a Certified Competent Trainer (Train-The-Trainer – TTT).

– Supply Chain Management
– Logistics
– Urban Transportation System
– Cross Enterprise Collaboration
– 运营管理
– Production Management
– Enterprise Resource Planning
– Physical Distribution

MS JOANNE CHING YANN PENG

Programme Director of DBS, DHRM & FIB;
Senior Lecturer

Ms Joanne Ching received a Masters of Business Administration (specialised in Finance) from the Feng Chia University, Taiwan and a Bachelors of Commerce (Finance) from Queensland University of Technology, Australia.

Her main research interests include banks performance, macroeconomics, and corporate finance. She has taught courses on Financial Management, Corporate Finance, International Finance, and Economics at all levels. Her research has been published in The Geneva Papers on Risk and Insurance, The International Business Review, and The International Journal of Finance.

– Bank Performance
– ESG and Stock Performance
– Green Financing

ASSOC. PROF. DR LOW HOCK HENG

Associate Professor of 商业学系院
Executive Director of RUCPD

Dr Low Hock Heng is a distinguished figure in the realm of academia, with a career spanning over three decades dedicated to the pursuit of knowledge and the enrichment of young minds. Driven by a thirst for knowledge and a desire to make a meaningful impact for youth in Malaysia, Dr Low begins his higher education in one of Malaysia premier universities, earning his undergraduate degree in Chemistry before obtaining his Master’s and Doctorate in Management.  Throughout his academic journey, he distinguished himself not only in the academic sphere but also through his unwavering commitment to fostering a nurturing and holistic learning environment for his peers and students alike.

Over the course of his tenure in academia, he has mentored countless students, guiding them not only in their academic pursuits but also in their personal and professional development.  His involvement in university’s commercialisation and lifelong learning programs have far reaching impacts on both the industry and education arena.

Dr Low is also an active researcher, with numerous publications.  His research focusses mainly on management issues both in the academia and industry environment.  He is also an active member of his community, volunteering his time and expertise to various educational initiatives aimed at bridging the gap in access to quality education.  He derives his satisfaction in seeing miracles unfolding in his students.

– Education Leadership
– 计量方法
– Commercialization of University Research
– Knowledge Management

DR STEVEN TAN SHEN KIAN

Senior Lecturer of 商业学系院

Dr Steven Tan Shen Kian earned both his master’s degree and doctorate from University Tun Hussein Onn Malaysia. His studies focused on Work Motivation and the 4.0 Industrial Revolution. Dr. Steven began lecturing in 2008. Some of the subjects he has taught include Organisational Behaviour, Principles of Management, Business Ethics and Corporate Governance, Marketing, Business Research Methods, and Consumer Behaviour.

He has been confirmed as a member of the Society of Industrial Organisational Psychology (SIOP) since year 2019. He is an editor and reviewer for a number of indexed academic publications, including Article Editor of Sage Open, reviewer of Annals of Operations Research, PLOS One, Economic Research-Ekonomska Istraivanja, and Journal of Career Development.

Dr Steven worked in various industries, holding different positions from production planner to operational manager. In addition to his academic role, Dr. Steven is involved in corporate training and general article writing. He is an HRDF-certified instructor who mostly teaches leadership and work motivation. Additionally, Dr Steven is a columnist for Sin Chew Daily, where his general articles on topics such as education, management, and current affairs are published every Monday and Saturday.

– 计量方法
– Fourth Industrial Revolution

DR NADZIRAH BINTI ARIFAN

Lecturer of 商业学系院

Dr Nadzirah Arifan obtained her PhD in Business from Universiti Sains Malaysia(USM) under MyBrain scholarship(Kementerian Pengajian Tinggi(KPT). Dr Nadzirah’s academic journey began with her undergraduate studies at Universiti Teknologi MARA Shah Alam(UiTM). Fascinated by the knowledge obtained during undergraduate years, she further her studies in Master in Business Administration in Universiti Teknologi Malaysia(UTM). During the year of her doctoral studies, she embarked on the journey as a Graduate Research Assistant in 2015 under the Long-term Research Grant(LRGS) in USM.

Her research interest would be in the field of Human Resources and organisational Behavior. In addition to that, she also started her teaching profession in tertiary education in various colleges during those years. The exposure in teaching and becoming the Graduate Research Assistant allowed her to gain valuable experience in mentoring students as well as refining her research skills. The passion in academic career was instrumental in shaping her approach to intellectual curiosity in education.

– Human Resource Practices
– Human Resource
– 计量方法

MR DON JEROME PRYANTHA JAYAMANA

Senior Lecturer of 商业学系院

Mr Jerome is a Chartered Company Secretary by profession, having concluded his ICSA in 2000. He also holds a MSc in Finance with University of Leicester, UK and a Master of Education from Wawasan Open University. He is a Senior Fellow of the Malaysian Association of Chartered Secretaries and Administrators (MAICSA), and a Senior Fellow of Higher Education Academy, UK. Jerome has over 20 years of working experience in the banking industry.

After joining the education sector, he has lectured the Business and Company Law, Strategic Management and Management Accounting papers in ACCA and serve as a Finance Lecturer for Reading University Malaysia for 5 years. He has mentored many successful students under the Oxford Brookes University- (Hons) Applied Accounting programme. Jerome’s in-depth knowledge of the subjects, coupled with his working experience, enables him to deliver his lectures effectively to his students.

– Finance and Financial Management
– Ethics and Social Responsibility
– 策略管理
– 品质管理

MS TAN LING LIE

Lecturer of 商业学系院

Ms Tan Ling Lie joined Raffles University in 2017 as a lecturer of Accounting in the Business department. She is responsible for teaching accounting and all accounting related modules. She holds a Master’s Degree of Science in Accountancy and Finance (MSc) from Birmingham City University, and an affiliate in ACCA (the Association of Chartered Certified Accountants).

Prior to her academic career with Raffles University, she had over three years experience working in Singapore in one of their Top 10 professional accounting firms and with one of the Big 4 professional accounting firms in Malaysia as an auditor.

– Fourth Industry Revolution
– Emerging Technologies
– Accountants / Graduates Employability
– Curriculum Design / Improvement

MS VALARMATHI A/P SAMBATH

Lecturer of 商业学系院

Ms Valarmathi Sambath possesses four years of experience in the educational sector and an additional year in the industry. She holds a master’s degree in Human Resource Development from the University of Technology Malaysia (UTM) and a bachelor’s degree in Human Resource Development from the University of Malaysia Sarawak (UNIMAS).

Her thesis explored the relationship between training and employee job performance. Her research interests are centered on training and development, human resource practices, and employee job performance. Currently, she is engaged in a narrative review paper titled “The Impact of Workplace Health Promotion Programs on Improving Employee Productivity, Sickness Absenteeism, and Health Care Costs among Workers.”

– Human Resource Practices
– Training & Development
– 人力资源管理

TS DR NAZRY BIN YAHYA

Lecturer of 商业学系院

Ts Dr Nazry bin Yahya graduated with his Doctor of Commerce from Flinder University, Australia. He completed his Master of Business Administration from Charles Sturt University, Australia and Bachelor of Science from Eller College of the University of Arizona, USA.

Ts Dr Nazry is a chartered member of the Chartered Institute of Logistics & Transport. On top of it, he owns various professional or membership certifications, including UNCTAD Certified Trainer, MBOT Professional Technologist, Certified PSMB TTT, Licensed NLP Practitioner and Certified TPS Manager. He is also a professional consultant in various international companies in the logistics industry.

He has more than two decades of teaching experience at the university and has been appointed as an industry advisor and external supervisor in various local and international universities. He is also an author of several academic book publications, academic publications and also a keen novelist.

Ts Dr Nazry has been a facilitator in the UNCTAD program since 2017, where he has conducted many port and logistics programs around the globe. He is also one of the most sought-after speakers in webinars and in international conferences.